Custom Writing for Your Business
New trends in digital marketing and advertising have begun to supplant traditional
methods. Whether using new or old ways, at ShinyPen, we believe that good
content produces good results. We offer custom words to fit whatever medium,
for whatever you best feel will help your company. ShinyPen is for those
specific jobs that need special attention. We do Press
Releases written and distributed, Article
writing created, Blog writing, Excel
spreadsheet work, and Editing.
And new for 2010, check out our Newsletter service!
Get Noticed
In this vastly growing world, getting noticed can be a daunting task, especially
if your business does not have a huge marketing and advertising budget.
Standing out in a sea of competitors has become easier than in the past
because of the internet, but the same conventions still hold true; you will
never get the results you want with bad content.
Before you embark on any marketing and advertising campaign, you must first target your audience, then create your budget, and finally, decide on methods. It should be a relief that there are so many more options now to garner awareness of your company. Of course, there is the traditional press release. Not only is this tried and true, but it also offers the fastest turn-around from conception to results.
Market On and Off the Internet
Non-traditional tactics utilize the internet, grabbing people’s attention
as they go about their daily net surfs. One example is a blog for your company.
This blog would most likely be on your company’s website, but by adding
content to the internet, it will eventually get noticed and should increase
your traffic. For your existing customers, they will have a place they can
go to read current events about your company, your products, new solutions,
or new applications – just to name a few. Articles also raise awareness
about your company. A well-written article, spread across the internet,
gets read. The readers then can be directed to your website, gaining traffic
and attention.
What Can We Do for You?
So what role does ShinyPen play for you and your business? We are your on-call,
contract-to-contract, behind the scenes support team. We are your off-site
Public Relations people, ready to distribute a timely press release. We
are your writing staff waiting to produce... anything. We are your excel
Guru, Technical Writer, Business Blogger, or Line Editor whose salaries
or retainers don’t weigh down your budget. When you need specialized work
done, you won’t have to interview and hire a new staff member or firm.
You just need the ShinyPen.

